{"title":"LumaFonds® Varsity Jackets","description":"","products":[{"product_id":"lumafonds®-northern-row-norway-edition-varsity-jacket","title":"LumaFonds® Northern Row — Norway Edition Varsity Jacket","description":"\u003cp data-start=\"746\" data-end=\"835\" class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eNorway Edition\u003c\/strong\u003e\u003cbr data-start=\"764\" data-end=\"767\"\u003e\u003cstrong\u003eNorthern Row Limited — First Row\u003c\/strong\u003e\u003cbr data-start=\"803\" data-end=\"806\"\u003e\u003cstrong\u003e12 Founders Pieces — €693\u003c\/strong\u003e\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eAvailable sizes: XS–3XL.\u003c\/p\u003e\n\u003cp\u003eThis is a First Row pre-order release. After ordering, we will personally contact you to confirm your preferred size and measurements before production.\u003c\/p\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\" data-end=\"1889\" data-start=\"1651\"\u003eThe images shown are realistic design visualisations of the Northern Row concept. The first physical sample is being developed before production. Final materials, embroidery, fit and finishing will be confirmed during sample approval.\u003cspan class=\"PDq2pG_selectionAnchor\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eYou do not have to guess your size blindly. We will help confirm the best fit before the jacket is made.\u003c\/p\u003e\n\u003cp\u003eThe LumaFonds® Northern Row — Norway Edition is a premium heavyweight varsity jacket inspired by the northern field: sea, stone, silence, fjords, mountains, cold air and old routes.\u003c\/p\u003e\n\u003cp\u003eThis jacket is built as a wearable story object. It carries the visual language of direction, endurance, protection and quiet northern strength. The front remains clean and structured, while the back artwork carries the deeper story: a ship moving through northern waters under the sky, framed by mountains, silence and movement.\u003c\/p\u003e\n\u003cp\u003eThis is not a standard varsity jacket.\u003cbr\u003eThis is a numbered LumaFonds® First Row release.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAbout this piece\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePart of the LumaFonds® First Row Allocation — the first controlled release of Northern Row.\u003cbr\u003eProduced in a limited pre-order structure using upgraded heavyweight materials.\u003cbr\u003eEach First Row piece is connected to its own edition number and story context.\u003c\/p\u003e\n\u003cp\u003e• Edition: Northern Row — Norway Edition\u003cbr\u003e• Series: LumaFonds® Varsity Jackets \/ Nations Series\u003cbr\u003e• Release Type: First Row Founders Allocation\u003cbr\u003e• First Row: 12 numbered pieces\u003cbr\u003e• First Row Price: €693\u003cbr\u003e• Standard Edition Price after First Row: €793\u003cbr\u003e• Design Code: NR-NOR-D1\u003cbr\u003e• Positioning: Northern Field Tier\u003cbr\u003e• Production Structure: Controlled limited batch\u003c\/p\u003e\n\u003cp\u003eThe first 12 pieces are released at €693 as part of the First Row Allocation.\u003cbr\u003eAfter this allocation closes, future Northern Row releases move to the standard edition price of €793.\u003c\/p\u003e\n\u003cp\u003eNo continuous restock.\u003cbr\u003eNo uncontrolled overproduction.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePre-Order Structure\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis edition is produced as a controlled pre-order release.\u003c\/p\u003e\n\u003cp\u003eThe jacket is not held as ready-made stock. After ordering, we will contact you to confirm your preferred size and measurements before production.\u003c\/p\u003e\n\u003cp data-start=\"1209\" data-end=\"1460\" class=\"PDq2pG_selectionAnchorContainer\"\u003eProduction begins once the First Row Allocation or minimum production threshold is confirmed. If the threshold is not reached, customers will be contacted before production starts with the option to wait, adjust the order or receive a full refund.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eEstimated production time: 4-6 weeks after production confirmation.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStory\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNorthern Row is built around the old northern route: water, stone, weather, silence and movement.\u003c\/p\u003e\n\u003cp\u003eThe ship represents direction.\u003cbr\u003eThe mountains represent endurance.\u003cbr\u003eThe star represents orientation.\u003cbr\u003eThe sea represents passage.\u003cbr\u003eThe jacket itself represents carried identity.\u003c\/p\u003e\n\u003cp\u003eIt is designed for people who prefer presence over noise, structure over excess and meaning over disposable fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial \u0026amp; Construction\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e• 26 oz woven heavyweight wool blend body\u003cbr\u003e• Body composition: 70% wool \/ 30% polyester\u003cbr\u003e• Full-grain leather sleeves\u003cbr\u003e• Satin-quilted interior lining\u003cbr\u003e• Thick premium rib-knit collar, cuffs and hem\u003cbr\u003e• Premium metal snap buttons\u003cbr\u003e• Reinforced side pockets\u003cbr\u003e• Two interior pockets: one zip pocket and one utility pocket\u003cbr\u003e• Chenille and embroidered Northern Row detailing\u003cbr\u003e• LumaFonds® woven inner label\u003cbr\u003e• Numbered First Row edition patch\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCore Construction\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Northern Row configuration is built from a 26 oz woven heavyweight wool blend body and full-grain leather sleeves. The wool body gives the jacket density, warmth and structured presence, while the leather sleeves add durability and a premium outerwear feel.\u003c\/p\u003e\n\u003cp\u003eThe satin-quilted interior lining supports comfort, insulation and long-term shape retention. Thick rib-knit collar, cuffs and hem are used to hold form under repeated wear.\u003c\/p\u003e\n\u003cp\u003eThe jacket includes reinforced side pockets and two interior pockets: one zip pocket for secure storage and one utility pocket for daily use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eStructured Regular Fit.\u003cbr\u003eSubstantial weight with controlled drape.\u003cbr\u003eDesigned for autumn and winter wear.\u003cbr\u003eBuilt for layering, presence and long-term use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize Confirmation\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSize is confirmed after order by measurement check before production.\u003c\/p\u003e\n\u003cp\u003eWe recommend comparing chest width, shoulder width, sleeve length and back length with a jacket that fits you well. If needed, we will help confirm the best size before production starts.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare Instructions\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDry clean recommended.\u003cbr\u003eCondition leather when necessary.\u003cbr\u003eStore on a structured hanger to maintain form.\u003cbr\u003eAvoid prolonged compression.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDesign Note\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNorthern Row — Norway Edition represents direction, endurance and quiet northern strength.\u003c\/p\u003e\n\u003cp\u003eSea. Stone. Silence.\u003cbr\u003eBuilt for the North.\u003cbr\u003eCarried with intention.\u003c\/p\u003e","brand":"LumaFonds®","offers":[{"title":"Default Title","offer_id":57248888848759,"sku":"LF-NR-NOR-D1-FR-ALLOC","price":693.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0964\/8252\/5559\/files\/file_00000000464071f688f609cea5b6a229.jpg?v=1783332237"}],"url":"https:\/\/shop.lumafonds.com\/collections\/lumafonds%c2%ae-varsity-jackets.oembed","provider":"LumaFonds®","version":"1.0","type":"link"}